Forgotten: una exploración autoetnográfica de la pertenencia a través del Diseño Gráfico
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https://doi.org/10.29147/datjournal.v8i1.690Palabras clave:
Autoetnografía, Autonarrativa, Escritura poética, Investigación en Diseño, PertenenciaResumen
Este artigo apresenta um projeto de pesquisa artística conduzido pela prática que pergunta: Como representar o sentimento de pertencimento (ou não pertencimento) de um estudante internacional chinês por meio da estética da poesia visual? O projeto buscou a poesia concreta como estratégia visual para desenvolver um resultado de design composto por duas publicações usando um layout tipográfico experimental e dois cartazes correspondentes. Esta pesquisa emprega a autoetnografia e a investigação heurística como abordagem metodológica do processo criativo para alcançar altos níveis de originalidade. Com base na experiência pessoal, este projeto de pesquisa explora a falta de sentimento de pertencimento enfrentada por um estudante chinês em um lugar desconhecido quando estudava inicialmente em Aotearoa, Nova Zelândia. Em uma resposta de design a essa perda temporária de pertencimento, o projeto investigou indivíduos perfilados para analisar duas emoções negativas específicas: inquieto e solitário. Além disso, o estudo aplica a escrita poética à autonarrativa para aumentar o potencial de expressão pessoal, contando histórias metaforicamente enquanto cria um artefato tipográfico visual que rompe com a forma tradicional da prosa escrita. O projeto é uma retrospectiva de si mesmo, articulando graficamente duas emoções inesquecíveis decorrentes de dois dos períodos mais profundos que afetaram o pesquisador. Por um lado, o projeto dá mais um passo em direção à autocompreensão e ajuda o espectador a entender as questões de pertencimento vivenciadas por estudantes chineses em um país estrangeiro. Por outro lado, contribui para a discussão da autoetnografia e da investigação heurística para alcançar a originalidade no design gráfico.
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